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Perseus Development Corporation Expands Internationally with the Formation of Perseus-Asia

Braintree, MA (November 4, 2003) - Perseus Development Corporation, the industry leader in web-based survey research, software and services, announced today that it is expanding its business operations internationally with the formation of Perseus-Asia. Perseus-Asia Ltd. is a Singapore-based corporation, with funding provided by Perseus. Perseus-Asia will provide Perseus with local support of existing Asia-Pacific customers in addition to sales support for new business opportunities.

This expansion comes as a result of Perseus' consistent annual growth, which is running from 50% to 75%. Perseus' 5-year growth rate is currently 543%. Notably, the company's growth has been self-funded through consistent and increasing profitability. This achievement has just been recognized this fall with the company's appointments to Inc. 500's list of the fastest-growing private companies in the US and to Deloitte & Touche's Technology Fast 50 and Fast 500 lists of fast-growing technology companies.

"Perseus continues to invest in new products, services, technologies and people," said Rich Nadler, President of Perseus. "Our expansion into Asia-Pacific is another strategic investment that allows Perseus to pursue international opportunities by having a strong management team locally placed and poised to build Perseus' business in new world markets."

"This is the first step in our international expansion which will include entry into the U.K. and Western European markets where we feel there is significant opportunity for our products," said Carl Henning, Vice President of International Operations for Perseus.

Ken Tan will be president and manage Perseus-Asia in Singapore. Mr. Tan has extensive business development experience in the information technology industry. His experience ranges from field service work, pre-sales support work, systems integration, and IT product and web application sales. He has more than 16 years of experience in business development and management in Singapore and the Asia-Pacific region. Prior to managing Perseus-Asia, Mr. Tan was Vice-President of Sales for Pacfusion Group Holdings, Pte, Ltd. He led a sales team to market Pacfusion's suite of products and services to small and medium-sized companies and government agencies. Prior to this, Mr. Tan was Sales Director for First Worldwide Technologies, Pte Ltd. He managed a sales team responsible for marketing e-services to more than 500 small and medium-sized companies. Prior to this, Mr. Tan was a Managing Director and Systems Integrator for Integrated IT Services, Pte Ltd.

Perseus Asia Pte. Ltd. is located at:
Block 1003, Bukit Merah Central,
#05-21, Technopreneur Park,
Singapore 159836
Tel: (65) 62766791
Fax: (65) 62767605

About Perseus
Perseus is leading the transition from web survey software to Enterprise Feedback Management (EFM) solutions that help organizations better understand their world. Organizations worldwide rely on Perseus solutions to better identify and meet employee, customer and partner needs, and increase profitability by creating loyal relationships. Perseus products enable business professionals to quickly and easily obtain, analyze, and manage sophisticated enterprise feedback using intuitive web-based software. Perseus SurveySolutions® is a recipient of PC Magazine's Editors' Choice award for web-survey software, and is used by over 22,000 customers worldwide including over twenty percent of the Fortune 100. Perseus is a 2003 and 2004 Inc. 500 company and Deloitte Technology Fast 500 company, and a four-time Deloitte Technology Fast 50 company. Visit for more information.


For more information, contact:

Brian Gendron
SHIFT Communications
Dwight Galler
Perseus Development Corporation
781.848.8100 x265